Treatments

Blonder Brand has a track record of working with ambitious leaders to transform businesses with brand. Blonder empowers business owners by instilling confidence in brand and strengthening connection to audiences who are aligned in vision, mission and purpose. 

BRINGING BUSINESSES TO LIFE WITH BRAND

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BRINGING BUSINESSES TO LIFE WITH BRAND ™

IS THIS FOR ME?

Are you a founder who wants to launch a new product or service into the world with a brand that disrupts the status quo and deeply connects with your audiences?

Are you a business owner who wants to become excited again by your own business and brand? Do you need a partner to help you reconnect with the reasons you started your business to  reinvigorate your brand, its identity, and your sales?

Do you have an idea or unique vision that could be brought to life through a compelling visual identity? 

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WHAT’S INCLUDED?

The ways we can work together are listed below. These are the Blonder Brand Treatments which have been designed to support you depending on where you are on your brand journey.

  • The signature treatment which delivers a complete brand transformation based on the needs of your business. This will give you everything you need for your brand and marketing including the core identity design and key brand applications for your business, plus the tools to edit as needed post-handover.

    This treatment includes:

    1) VISION & STRATEGY
    — Strategy & Tastemaking Workshop 
    — Brand Definition Playback  

    2) BRAND IDENTITY
    — Creative Direction development
    — Full Logo Suite
    — Typography Pairings
    — Brand Colour Palette
    — Supporting Brand Components (e.g. patterns / graphic elements / illustrations) 
    — Image style / use of photography

    3) BRAND IN ACTION
    — Social media template suite
    — Social headers / icons as needed
    — Brand collateral to show how your brand comes to life across key applications

    4) WEBSITE DESIGN
    — Website homepage design
    — Key sub-page designs
    — Style guide so that any subsequent pages can easily created in future (built in Figma for web developer handover)

    5) HANDOVER
    —  A Brand Toolkit which compiles everything you need to know about your new brand, plus the tools to evolve it in the future.
    — A Google Drive link to download all final assets
    — A Figma Brand page with a fully editable asset suite
    — Training on Figma if required

    DURATION: 4 — 6 weeks approx.

  • This is a smaller, lighter brand package, designed to give you the essentials to launch with and jump-start your business. You can scale up with add-ons when you feel your business is ready.

    This treatment includes:

    1) VISION & STRATEGY ALIGNMENT
    — Strategy & Tastemaking Alignment
    — Brand Definition Playback  

    2) CORE  BRAND DEVELOPMENT
    — Creative Direction Lite
    — Logo Suite (primary and secondary logo)
    — Brand Colour Palette (primary and secondary colours, plus application guidelines) 

    3) HANDOVER
    — A Google Drive link to download all final assets
    — A Figma Brand page with a fully editable asset suite

    DURATION: 2 — 3 weeks approx.

  • This one is for you if you have a brand already, but you feel like it could be working harder for you. Your business needs a boost to get people talking and create some buzz.

    Perhaps this could be done via:

    —  a new social media concept
    — a show-stopping suite of social template designs
    — An illustration series to add personality
    — A new product label
    — A new menu design suite

    We can decide together what this might look like for your business!

    DURATION: 1 week approx.